IAAPA in collaboration with Miral, a creator of immersive experiences and destinations, a well-established IAAPA Member, and the Abu Dhabi Exhibition Convention and Exhibition Bureau are partnering to welcome a trade summit on Yas Island, Abu Dhabi in January 2024.

IAAPA, the global association for the attractions industry, continues to support the Middle East region with in-person offerings by welcoming attendees to this event.

The IAAPA Middle East Trade Summit will take place on Yas Island in Abu Dhabi, United Arab Emirates, from 22 to 24 January, 2024, after a successful trade summit in Riyadh last year. The full summit agenda offers access to the Trade Connections Area with 41 companies, a selection of educational sessions, networking events, and EDUTours like a visit to the brand-new SeaWorld Yas Island, Abu Dhabi – the region’s first marine life theme park. These EDUtours will also include three more visits to Ferrari World Yas Island, Abu Dhabi with the record-breaking Formula Rossa; Warner Bros. World Abu Dhabi; and Yas Waterworld Yas Island, Abu Dhabi. Attendees can register now and secure one of the limited spots for the Full Summit packages that include the EDUTours.

Education sessions cover a variety of topics such as Artificial Intelligence (AI), the challenges of digital transformation, and building destinations and attractions in a sustainable manner.

“The Middle East is an important region and IAAPA is looking to build more relationships there while growing our membership,” said Peter van der Schans, Vice President and Executive Director of IAAPA Europe, Middle East, Africa. “Abu Dhabi and the UAE have worked hard for years to build a vibrant attractions industry. We can’t wait to learn from their newest expansions.”